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Episode 27 – Michael Carter teaches us what makes a Sales Professional

Episode 27 – Michael Carter teaches us what makes a Sales Professional

 

Growing and evolving with a client is just as important as the initial engagement for sales representatives.

This week we sit down with Michael Carter from the Michael Carter Group to discuss what separates a sales “person” from a sales “professional”, and how sales goes beyond closing the deal.

0:00 Intro to Michael Carter

2:40 Defining innovation in sales

5:55 Building lasting long-term relationships in Sales

8:30 How are consumers buying differently

11:05 Neural selling and connecting with customers

16:05 Where do companies begin

21:49 Common mistakes

23:58 Importance of optimism

28:43 About The Michael Carter Group

Find out more about The Michael Carter Group: www.themichaelcartergroup.com

Or connect with Michael on Linkedin: https://www.linkedin.com/in/michael-carter-73978524/

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If you would like to be guest on the Innovation at Work podcast reach out to podcast@redeye.co

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